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This week, the tech world saw Beats bring back its iconic Beats Pill portable speaker, enlisting none other than LeBron James and Lil Wayne to lead the campaign for the modern version of the classic speaker.
Similarly, Charles Leclerc has partnered with Bang & Olufsen as the company's newest brand ambassador, and the two are expected to launch several joint campaigns, events and products.
Overseas, Apple has rolled out Vision Pro in several Asian countries.
Below, Hypebeast has rounded up the top tech news stories of the week to help you stay on top of industry trends.
LeBron James and Lil Wayne launch new Beats Pill speaker
beat
The Beats Pill is back.
Beats has announced the return of its portable speaker with the help of Lil Wayne and LeBron James, making a comeback with a completely redesigned and re-engineered setup.
With 24-hour battery life, the new Beats Pill features USB-C charging and native iOS and Android compatibility.
In terms of audio quality, the new Bill boasts 28% more motor power and 90% more air volume. The 20-degree upward tilt ensures pure sound protection on-axis, and the speakerphone function allows you to answer calls.
It's also significantly lighter than before and is completely dust- and waterproof.
Get your new Pill and discover all the redesigned features on the Beats website.
Charles Leclerc is the new global ambassador for Bang & Olufsen
Bang & Olufsen
Charles Leclerc has been appointed the newest ambassador for Danish audio pioneers Bang & Olufsen.
A long-time fan of the brand and a musician himself (pianist), Leclerc will spearhead the campaign and pioneer the limited edition products.
“Sound quality plays an important role in my life,” Leclerc explained in a statement.
“The brand's sound has a clarity and warmth that transports you away from the world of racing and into a place where you feel connected to the artists.”
Details have yet to be announced, but stay tuned to Hypebeast for more on upcoming collaborative products between Leclerc and Bang & Olufsen.
Apple Vision Pro now available in Asia
apple
Apple Vision Pro has arrived in Asia.
First released in February, Vision Pro is now available to buy in four Asian countries: China, Hong Kong, Japan and Singapore.
Apple has already announced the next generation of Vision Pro films, and customers in Australia, Canada, France, Germany and the UK can also pre-order the product now.
