While the NBA is very serious about expansion (hello Seattle and Las Vegas) and growing the game domestically, much of the league's growth over the next decade will be international (if that's what the franchise (These are some of the factors that make it more valuable.) The NBA positions itself as the pinnacle of sports, but wants its brand to belong to multiple leagues in North America. basketball africa league etc. As a derivative product.
The NBA and FIBA, the international basketball arbitration organization, are in talks to grow basketball and its brand in Europe, which could include a new league that would crowd out the continent's current pinnacle of the sport, EuroLeague. It is reported that there is Kurt Badenhausen of Sportico.
…The NBA is considering a variety of more ambitious options that could potentially rule out EuroLeague. That would include a new standalone NBA Europa League, according to people familiar with the NBA's thinking but not authorized to speak publicly.
The league has been approached by interested parties about several ways to expand its European operations outside of the EuroLeague partnership. The new facility will be launched in cooperation with FIBA. FIBA has a long relationship with the NBA, with NBA Deputy Commissioner Mark Tatum serving on its central committee.
the smell of Soccer European Super League negotiations, this reckless concept is not going away, as it has the potential to make the richest clubs even richer. European basketball is very similar to continental soccer/football, with domestic leagues such as the French League, Spanish ABA, and Turkish League, with the top clubs from these domestic leagues competing in the international club competition, the EuroLeague. It's the best sport on this continent.
What bothers FIBA, and obviously the NBA, about the EuroLeague is that they don't control it and they don't profit from it. (Many NBA owners feel the same way about the Olympics.If the NBA and FIBA could separate their own leagues, they would make more revenue and have better control over their products, but it would/could destroy the bottom-up meritocratic structure. There are details in the game where a team can advance to a higher level of the sport or be relegated to a lower level due to poor performance. This scene from 'Ted Lasso', when AFC Richmond was brought into negotiations for a Super League format, struck a chord with soccer fans.
Rebecca's words echoed the sentiments all football fans felt when the actual Super League was introduced. Some people say. #TedLasso While it doesn't convey the true essence of football, the creators were completely on point with this W. pic.twitter.com/DDppynjU7O
— Mosaladosa (@mosaladosa) May 18, 2023
To be fair, the NBA and FIBA don't seem to be that far down that path yet, but as the Sportico report points out, this is all about the NBA making more money. be.
Previous discussions between the NBA and EuroLeague have been about ways to assist EuroLeague, and one possibility is to use the NBA's Team Marketing and Business Operations Department (TMBO). Another would be to sell a partnership for the EuroLeague like the NBA is doing for USA Basketball…
Based on Laine's opinion, the NBA believes the basketball ecosystem in Europe and the Middle East is worth as much as $3 billion in annual revenue. [a consultant brought in] prediction.
Basketball is popular in Europe in many ways, and three of this season's top four MVP candidates are from Europe: Nikola Jokic, Giannis Antetokounmpo, and Luka Doncic.And the NBA Looking for ways to more closely emulate European player development systems. But the NBA is a business, and that's ultimately what will propel his next step in the NBA in Europe and around the world. Sure, the NBA wants to grow the game, but at the end of the day, it all comes down to making money.