In Advertising Champions, host Tony Stanol interviews some of the smartest and most fascinating members of the digital advertising and media community. In this segment, Tony speaks with Bernard Oliver of Straightright Boxing & Fitness.
Desire. Discipline. Dedication.
These are the three D's of Straight Right Boxing & Fitness. The desire to achieve and be more. The discipline to pursue that goal every day. The dedication to never give up on yourself.
Our classes are designed to be energetic, fun and never the same. We train people of all fitness levels, from top athletes to people who have never thought of putting on a pair of boxing gloves. These workouts truly are for everyone.
What is your best service?
other
What does success mean to you?
Success for me is waking up happy every day and working on different projects. I am excelling as a coach and a filmmaker. This is the life I have created for myself and I thank God every day for the opportunities I have been blessed with.
How did your field and work get started?
As for coaching, I met my coach and my owner. I have two other careers that I've carved out for myself.
What’s unique about your company that we should know?
Our ability to reach adults and youth through boxing is unmatched. We have the ability to reach people at any stage in life. Reach means engaging on a personal level and improving athletic performance. From lifelong lazy people to professional athletes. We “Slim Your Thighs, Change Your Life”
What has been the biggest obstacle you've had to overcome in your business?
Marketing and organization are the big obstacles.
Our business has been incredibly successful through word of mouth, but we wanted to do more. If we wanted to grow into a bigger company, we needed to market to a larger audience.
As a creative person, I have a great drive to “get things done,” but sometimes you need targets to shoot at. I have the ability to find these targets myself, but it's always good to have a path to success. A sniper rifle is better than a shotgun. Organization is key here.
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