Gap Inc. announced this week that Sven Gergecz has joined the company as chief technology officer.
He spent nearly seven years at Mattel, where he oversaw all aspects of technology and innovation, including shared technology platforms, AI, software and hardware development, blockchain and connected product design, as well as leading the toy maker's data security and privacy efforts.
In a memo to employees, CEO Richard Dickson said strengthening Gap's platform is a top priority as the company continues to grow its family of brands, which includes Athleta, Old Navy, Banana Republic and the namesake Gap: “It's critical that our technology portfolio and digital roadmap support the reinvigoration of our brands, enabling them to build deeper connections with our customers and achieve their goals.”
Gergetz will report to Dixon, who also hails from Mattel and served as Gap's chief operating officer before becoming president and CEO in 2023.
Prior to Mattel, Gergetz served as CIO of Time Warner Cable, where he integrated the IT and Cybersecurity groups and led the acquisition of Time Warner by Charter Communications. He also served as CTO of Pearson Education and SVP of IT at DirectTV.
In a memo to staff, Dixon said the technology will help push the boundaries of efficiency, product development and customer engagement. “While we are just beginning our data science journey, I am confident that Sven's expertise and leadership will put us on the right path to success.”
Gerjetz succeeds Gurmeet Singh as Chief Digital and Technology Officer.